Be My Eyes Partners with Zain Iraq to Expand Accessibility for Blind and Low Vision Customers

Zain Iraq becomes the first telecom in the Middle East to integrate Be My Eyes, expanding accessible and inclusive customer service to empower blind and low vision Iraqis with greater independence and confidence

SAN FRANCISCO, CA  – 30 September, 2025 – Be My Eyes, the world’s leading Customer Accessibility Management platform for people who are blind or have low vision, is proud to announce a landmark partnership with Zain Iraq, a leading telecommunications provider in Iraq and part of Zain Group. Through this collaboration, Zain Iraq becomes the first telecommunications company in the Middle East to integrate Be My Eyes into its customer service, empowering its blind and low vision customers to live even more independent lives.

Be My Eyes connects nearly 900,000 blind and low vision users across 150 countries to volunteers, companies, and AI assistance, with customer satisfaction rates consistently above 85 percent. With Zain Iraq’s adoption of the platform, accessibility is being meaningfully expanded across telecommunications services in the region.

Through the Be My Eyes app, users can connect via live video to receive visual assistance in everyday situations, from reading bills to navigating online services. Zain Iraq will also train its customer service teams to deliver the best possible support through the platform, ensuring blind and low vision customers have equal access to all of the company’s services. 

This partnership is a milestone for digital inclusion in Iraq. By embedding Be My Eyes’ innovative platform into its customer service offerings, Zain Iraq is making it easier than ever for blind and low vision customers to access support in real time.

“Accessibility is a shared responsibility, and partnerships like this bring us closer to a world where no one is excluded from technology,” said Mike Buckley, CEO of Be My Eyes. “By working with Zain Iraq, we’re ensuring that blind and low vision customers in Iraq can connect with the services they need with greater ease, confidence, and independence. This is what inclusive technology is all about.”

Emre Gurkan, CEO of Zain Iraq, stated: “At Zain Iraq, we are committed to ensuring equal access to digital services for all segments of society. Our partnership with Be My Eyes embodies this commitment, as we aim to facilitate the lives of individuals with visual impairments through smart, AI-powered solutions. These solutions will enable them to interact with the digital world and various communication services with ease, confidence, and independence. We believe that technology should be an enabler, not a barrier, and through this initiative, we are proud to help build a more inclusive and equitable society.”

This initiative reflects both companies’ belief that technology should be an enabler, not a barrier, and marks an important step toward building a more inclusive digital future in Iraq and beyond.
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About Be My Eyes

Launched in 2015, Be My Eyes is a globally recognized and award-winning access technology provider for people who are blind or have low vision. With a global community of 900,000+ users, and 9.3 million volunteers, Be My Eyes connects blind and low-vision users with sighted volunteers and companies, through live video and AI to tackle inaccessible parts of everyday life, whether at home or at work; all for free to the end user.

Be My Eyes is available in more than 150 countries worldwide and its volunteers speak more than 180 languages. 

To learn more, please visit bemyeyes.com or join us on LinkedIn, X, Facebook, Instagram, Mastodon, Threads and TikTok.

About Zain Iraq

Zain Iraq is a subsidiary of Zain Group, a leading provider of innovative mobile telecommunications and data services across the Middle East and Africa markets, including Saudi Arabia, Iraq, Sudan, Jordan, Bahrain, South Sudan, and Kuwait. Zain Iraq’s strategy is centered on a deep understanding of consumer needs, placing the customer at the heart of every service and idea. This approach enables the company to continue delivering cutting-edge, high-quality services that meet the aspirations of over 20.9 million subscribers (as of H1 of 2025), through the fastest 4.5G+ network in Iraq. 

As an integral part of the local community, Zain Iraq views partnerships and engagement—particularly with youth—as a strategic priority embraced by every employee. The company is committed to making a positive impact on society through a wide range of economic, social, and cultural initiatives under its corporate social responsibility (CSR) program.